Last Updated: 2nd January, 2026

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TracElement is committed to protecting your privacy and handling your personal information in an open and transparent manner. This policy outlines how we collect, use, and manage your data in accordance with the Australian Privacy Principles (APPs) and the Privacy Act 1988.

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1. Information We Collect

We may collect personal information that you provide to us directly through our website, LinkedIn Ads, or direct inquiries. This includes:

• Name and location.

• Contact information including email address and phone number.

• Company name and industry details.

• Information regarding your marketing needs or business challenges.

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2. How We Use Your Information

We use the information collected to:

• Deliver the services, diagnostics, or resources you have requested.

• Provide you with marketing updates, newsletters, and promotional materials.

• Improve our website and service offerings.

• Respond to your inquiries and provide customer support.

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3. Disclosure and Security

We do not sell, rent, or lease our customer lists to third parties. We may share data with trusted partners (such as email platforms or CRM tools) to help perform statistical analysis or send you emails. All such third parties are prohibited from using your personal information except to provide these services to TracElement.

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We take reasonable steps to protect your personal information from unauthorized access, loss, or misuse.

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4. Your Rights and Opt-Out

You have the right to access, correct, or request the deletion of your personal information. You can opt-out of receiving any marketing communications from us at any time by clicking the "unsubscribe" link at the bottom of our emails.

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5. Contact Us

If you have any questions regarding this policy or our treatment of your data, please contact us at:

Email: tracy@tracelement.com 

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